Dakota Kruz has a particular singing style, daring sincerity, and a soothing drive which add depth to simplicity. His single “Cartier” offers nothing new or revelatory, but he delivers a worthwhile performance that’s impressive. It’s painless to appreciate this as easy listening, and without big peaks or tonal shifts, the music laps over you, the accompaniment no more than shining mist blowing off the songs’ soft, regular waves. The artist’s charm is in his musical breadth. He doesn’t mind stuffing his sound with the an alluring melody which allows him to harvest a heart-melting hook from his creative vault, which keeps your attention focused on the subject matter throughout.
“Cartier” dives into a few enigmatic but heartfelt phrases in glimmering chords—a song that tunes you into its subtle atmospheric fluctuations and then dissipates as dreamily as it appeared. To make a Dakota Kruz song, all you really need is a captivating melody, played loosely but with a lot of feeling, sustained and reverbed to gather the harmonics into a self-generating ambience, and a handful of refrains, as direct as you can make them, in a plainspoken first-person register. That, and a voice capable of casual beauty paired with an effortless coolness and laidback ardency.
Dakota Kruz is coming into his own as a singer and he handles deep-water affirmation grooves impressively. Here, the artist provides a quick, satisfying glimmer of that romantic version of himself, with sumptuous lyrics paired with a smooth instrumental. Nontheless, “Cartier” is an irresistible, lush narrative with a satisfying collision of R&B and Soul. What’s most admirable about “Cartier” is that Dakota Kruz isn’t seeking dominion over the charts. Creative self-sufficiency and artistic integrity lets his output speak for itself, something that has become essential for anyone willing to sound fresh and appealing, especially for listeners leaning into this kind of experimental sound.
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