“Proud” starts with Dolph’s signature “ayyeee,” setting the rueful tone of this rap memorial. Glock’s grief is palpable as he floats along the melody, relaying a range of emotions from anger to depression. In the accompanying music video, Key Glock raps in front of a memorial at Makeda’s Cookies in Memphis — where Young Dolph was shot and killed — complete with flowers and memorabilia honoring the late artist. The new visual closes with the text, “LONG LIVE DOLPH.”
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